NO! I'm not the cheapest in town!

One thing that really frustrates me more than anything else in this business is peoples neverending quest to get something cheaper. No matter how low I price my smokes there is always someone else out there selling it for less. People will mention places over 15 miles away. With the price of gas it seems impossible that the thought would even enter their mind. I realize that these are the people who I could never take care of even if I tried my hardest. Some people are looking for a battle others are just born and raised cheapskates. I always wonder if they also tell the gas attendants about every other price in town, or if they bottle up their anger in the economic system and dish it out on me. It really doesn't bother me as much because I've pretty much mastered the necessary response to let them know how trivial they are being. You can NEVER show a desire to complete their transaction and immediately go on to the next customer. Most of the time they realize their mistake, other times they just leave. Normally that is not good, but in this case I'm confident they would have never came back anyway. If I bothered to match the price or even come close, they are only temporarily happy. Once they spot another store this side of the Nile, I'm bound to hear it all over again. By carefully deciding who I want to take care of, I've managed to build a clientele of incredibly awesome people.